flying babies
Flying with crying babies is tough on all of us. But it’s especially tough on moms, who are given eye-rolls and sighs of exasperation whenever their little ones begin to bawl. In honor of Mother’s Day, on a flight from New York City to Long Beach, we announced a special promotion that rewarded everyone onboard with 25% off their next flight each time a baby cried.
awards: Cannes bronze, shortlist (7), One Show silver, bronze, merit (2), Effies silver (2), LIA silver, bronze & AICP (cause)
brand
jetblue agency
mullenlowe creative directors
julia neumann & amy fergusondirector
joris debeijcinematographer
todd martin